Overview:
Kenneth Goh is a private wealth management adviser, writer and commentator on Asian financial markets who believes good investment decisions require looking beyond headlines and conventional narratives. Through extensive travel across China, Japan and Southeast Asia, he observes economies and businesses firsthand and compares what he sees with prevailing market commentary. His investment philosophy also places strong emphasis on behavioural finance, arguing that understanding one’s own psychology, goals and risk tolerance can be more important than identifying the next winning investment.
Industry:
Private Wealth Management | Investments | Behavioural Finance | Financial Education | Asian Markets
Professional Experience:
Kenneth has built his career in private wealth management, advising clients while developing particular expertise and interest in financial markets, behavioural finance and China. Alongside managing money, he has become a prolific financial writer and educator. He has written close to 1,000 LinkedIn posts and regularly shares his perspectives through his Applied Mind Letter on Substack as well as appearances on Money FM and Channel NewsAsia. He is also cited in various publications such as Bloomberg and Reuters. His frequent travels throughout Asia also form an important part of his research process, allowing him to supplement financial data and media reports with firsthand observations.
Turning Point:
The COVID-19 pandemic became an unexpected turning point in Kenneth’s career. Unable to travel or meet clients and having recently joined a new organisation, he began writing as a way to organise his thoughts during a challenging period. What started as something therapeutic eventually developed into a substantial body of research and ideas. Over the following years, he established a clearer framework around three subjects that continue to define his work: financial markets, behavioural finance and China.
What He Does Now:
Today, Kenneth continues to manage wealth while writing and educating others about investing. Through his commentary and Applied Mind Letter, he encourages investors to question popular narratives, conduct their own research and avoid psychological traps such as FOMO and acting on unverified rumours. He believes investors should focus on their individual financial plans rather than constantly reacting to market movements. Looking ahead, Kenneth expects wealth management, writing and education to remain the three foundations of his professional life.
SGVisionaries Interview:
LinkedIn Profile:
https://www.linkedin.com/in/kennethgohonline
Website:
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