Overview: Yeow Liang is the Executive Director of Allegro Print, a Singapore-based printing and creative solutions company that has evolved beyond traditional printing into a multi-brand business focused on innovation, sustainability, and design. With a strong belief in continuous learning and experimentation, he has helped transform the company by creating new business ventures that expand the possibilities of print, paper, and creative products while staying relevant in a rapidly changing market.
Industry: Printing | Creative Solutions | Publishing | Sustainability | Design and Innovation
Professional Experience: Yeow Liang spent more than a decade working at Singtel before joining Allegro Print in 2010. Since then, he has played a key role in expanding the business beyond conventional printing services. Under his leadership, the company has launched several brands, including LayerPlay, OFFCUT and All-Book-S, each serving different market segments while leveraging the same production capabilities and expertise. His experience spans printing, publishing, product development, business innovation, branding, and sustainability initiatives.
Turning Point: A major turning point came when Yeow Liang recognised that the future of printing was not simply about producing printed materials but about creating new value through innovation. Rather than competing solely in a traditional printing industry facing digital disruption, he explored new opportunities in customised wallpaper, sustainable paper products, stationery, publishing, and creative retail concepts. This shift enabled Allegro Print to diversify its offerings and reach entirely new customer segments.
What He Does Now: Today, Yeow Liang oversees the strategic direction and growth of Allegro Print and its portfolio of brands. He continues to drive innovation through sustainable products, creative applications of print technology, and new business models. He is particularly passionate about fostering curiosity, encouraging experimentation, and demonstrating how traditional industries can reinvent themselves through creativity and purposeful innovation.
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LinkedIn Profile: https://www.linkedin.com/in/hoyeowliang
Website: https://www.allegroprint.com.sg
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