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Overview: Social media strategist and video marketing specialist helping SMEs grow their online presence through storytelling, social media strategy, and engaging video content.

Industry: Digital Marketing, Social Media & Video Production

Professional Experience: Anntonii has experience in social media management, content marketing, branding, video production, and SME digital strategy. Through Awesome Group Singapore, he has worked with businesses across industries to improve visibility, audience engagement, and lead generation using social media and video-driven campaigns.

About him: Anntonii Lim is a Singapore-based entrepreneur and digital marketing specialist passionate about helping SMEs navigate the fast-changing digital landscape. Recognising that many small businesses struggle with content creation and online branding, he focuses on creating practical and relatable marketing strategies tailored for SMEs.

Known for his hands-on and educational approach, Anntonii believes businesses can grow significantly by building authentic online presence and leveraging storytelling through video content. He is also passionate about helping business owners simplify digital marketing concepts and adapt to changing consumer behaviour online.

Turning point: A major turning point came when Anntonii recognised the growing importance of video content and social media in shaping consumer trust and business visibility. Observing how SMEs were increasingly struggling to compete online, he decided to specialise in social media management and video marketing solutions that were practical, scalable, and results-driven for smaller businesses.

This eventually led to the growth of Awesome Group and its focus on helping brands communicate more effectively through digital storytelling.

What he does now: Today, Anntonii works with SMEs and entrepreneurs on social media strategy, branding, video production, and digital marketing campaigns. He continues helping businesses improve online engagement and brand awareness while also educating entrepreneurs on content marketing, audience building, and social media growth strategies.

SGVisionaries interview: Meet Anntonii Lim: Expert in Social Media Management and Video Marketing for SMEs

LinkedIn profile: Anntonii Lim LinkedIn profile

Website: Awesome Group Singapore